"I'm A Goner" is the new song from pop duo MATT & KIM, rapper and producer Soulja Boy and singer-songwriter ANDREW W.K. Coming straight out of the US, "I'm A Goner" is the newest Three Artists.One Song collaboration from Converse.
Check out a behind the scenes look into the making of "I'm A Goner" while the track was recorded at the Converse Rubber Tracks studio in Brooklyn, NY.
We're pleased to announce the opening of Converse Rubber Tracks, a state-of-the-art community based recording studio in Brooklyn, NY. As a way of giving back and inspiring musicians from all genres, Rubber Tracks provides the opportunity for artists to record their original music in a high quality studio at no cost.
Of the opening, Geoff Cotrill, Chief Marketing Officer of Converse says, "It's a way for us to say thank you to musicians all over who have helped us become the brand we are and to provide a place for new artists to have access to resources they may not be able to afford. This is our way to invest in the future of music and we couldn't be more excited about it."
Converse Rubber Tracks will allow up-and-coming artists increased exposure and a means to promote their music to a much larger audience.
Returning to Huntington Beach, California this Friday, August 5 is the Converse Coastal Carnage, a pro/am skate competition. Consisting of 40 premier skateboarders, it takes place against the backdrop of the Nike US Open of Surfing - the world's largest youth culture and action sports festival. In its third year running as the skate component to the event, Converse Coastal Carnage is free for spectators and will run over the weekend, ending Sunday, August 7.
Converse Coastal Carnage consists of 10 qualifying rounds with four riders skating against each other at the same time. As an invite-only event, it combines experienced professionals like Converse Skate Ambassadors Rune Glifberg and Sammy Baca competing against a wave of fresh new talent. Up-and-comer Converse Skate Ambassador Tom Remillard returns this year with a vengeance for top prize. Placing second last year, Remillard is among one of the many young up-and-comers giving the veteran riders like Glifberg a run for their money. Also making an appearance this year is one of Converse's premier riders, Kenny Anderson who has just recently launched his first signature shoe, the Converse KA-ONE.
"Now in its third year, Converse Coastal Carnage continues to gain momentum. It's awesome to see skate legends and new talent competing so intensely side by side, and the beach setting creates a real electric atmosphere for the guys," said Geoff Cottrill, Chief Marketing Officer of Converse. "We're looking forward to putting on a great show for the crowd this year"
Check out the above teaser for highlights from the 2010 Converse Coastal Carnage and for live streams of the competition visit www.usopenofsurfing.com
Converse has collaborated with London boutique retailer, The Hideout, to create this range of Chuck Taylor All Stars. As a part of Converse First String, the collection has clear Converse DNA and The Hideout's stamp of refined street style. The collection comprises two low tops constructed in heavy duck canvas and a black high top in suede. Each style is crafted with triple-needle fabrication and features contrasting canvas heel stripes with stitched leather overlay detailing.
"We view the Chuck Taylor All Star Shoe as a perfected everyday item. Its design has transcended generations and subcultures and fits alongside Hideout's history with street style and our reverence to basics and utility," says Hideout founder Michael Kopelman.
The Hideout for Converse Chuck Taylor All Star shoes will be available from this Saturday July 16 at premium retailers, Up There Store in Melbourne, Footage in Sydney and Highs and Lows in Perth. Retailing at AUD$100, each shoe will be available in limited quantities.
Hitting stores in July is the All Star Boot Collection, a celebration of the great outdoors with rugged, heritage-inspired boots with fresh, modern takes on the classic American design. Building on our heritage of making footwear for hunting, fishing, and the U.S. military, the collection features styles for men and women with winter-ready premium materials and sturdy construction.
Choose from nubuck leather in the Classic and Outsider boots, to something more premium in the Bosey Zip with an Italian leather upper and zip features. The Outsider Boot with deep heel tread and thick laces is available in both men's and women's styles and is ideal for both the rugged outdoors or urban terrains. Other women's styles include the Beverly and Andover boot, both with suede uppers and cosy faux fur lining for winter comfort.
The All Star Boot Collection releases in Australia and New Zealand beginning July, available at specialty retailers and online here at www.converse.com.au